Beneath The Toadstool

Beneath The Toadstool

Need some creative fairy dust?
You’ve come to the right place.

Beneath The Toadstool brandmark – cartoon illustration of a toadstool
Beneath The Toadstool brandmark – cartoon illustration of a toadstool

Take a Peek at
What Goes on Beneath…

A creative studio rooted in years of senior experience across fashion and beyond. Storytelling across brand, digital, motion and art direction, designs are brought to life with a touch of fairy dust – elevating each outcome with strategic sparkle.

Beneath The Toadstool Branding – grow your brand with the confidence for it to sparkle

Branding

Whether it’s just a seed or already growing, brands are nurtured holistically – beyond design alone, crafting every spore of visual and written identity to create brand storytelling that sparkles (figuratively, but also literally if you like).

Beneath The Toadstool Digital Design – backed by 9 years of e-commerce, marketing and digital experience

Digital Design

Backed by 9 years of e-commerce, digital marketing and UX/UI experience across global brands, you can be assured whatever digital experience you want to deliver will cut through commercially… without compromising on magic.

Beneath The Toadstool Art Direction – available for content creation and art direction of photography and video

Art Direction

With years of experience shaping campaigns, content and visual worlds for fashion and retail brands, from conceptually cohesive still life to international shoots on location, every detail is considered to capture attention and continue the story.

Beneath The Toadstool Motion – animation, motion graphics and video production

Motion

From scroll-stopping social to campaign storytelling, motion brings ideas to life in a way static never could – crafted to engage, convert and add a layer of energy and intrigue… all with that signature fairy dust.

A SPRINKLING OF FAIRY DUST UPON…

ALIGNE Logo
Boux Avenue logo
French Connection logo
Wallis logo
Oliver Bonas logo
Disney Destinations logo
North West Leicestershire District Council logo
NEON Thinking logo
Testimonial quote marks
  • Krystina is an absolute pleasure to work with, a Lead Graphic Designer who really thinks beyond just the design itself. She naturally operates at a senior, strategic level, always keeping the customer, their journey, and the end use front of mind, which makes a huge difference to the final output. I’d absolutely recommend Krystina to anyone looking for a talented, thoughtful designer who can deliver great work and be a brilliant person to have around.

    Fran Martin
    Head of Marketing
    ALIGNE

  • Krystina’s ability to work across all our design needs in a flexible, creative and considered way is invaluable to us as a business. Whether a small tactical ask like helping produce a client-facing deck or creating video, or a bigger strategic challenge like supporting our repositioning, she always adds value to our thinking and produces high quality output. And she is fun to work with too which, let's face it, matters!

    Hazel Wilkinson
    Founder & CEO
    NEON Thinking

  • Krystina has been an integral part of our design team for several years, and it has been an absolute pleasure working with her. Her creativity, attention to detail, and ability to bring ideas to life consistently exceeded expectations. She has a fantastic eye for design and always approached projects with enthusiasm and professionalism. Beyond her creative talent, Krystina is a great collaborator – reliable, proactive, and always willing to go the extra mile to deliver outstanding work; highly valued by both our team and our clients.

    Olly Turnbull
    CEO
    2Viz

  • Krystina at Beneath The Toadstool was absolutely wonderful. She took care of branding for my travel business and helped design my logo and brand image. The finished website looks amazing and has a really lovely flow to it. I am beyond pleased with her services and would not hesitate to recommend her to any business or individual looking for their website development.

    Sue Wilson
    Founder
    Travel Luxe Unlocked

Let's Sprinkle Some Fairy Dust

Let's Sprinkle Some Fairy Dust

Say Hello.

Grow your project above ground with the confidence for it to sparkle.
Or plant me in your team for fractional design support.